Link building or link development is an essential component of every successful SEO campaign. Developing high quality backlinks is absolutely critical for companies interested in ranking locally, regionally or nationally for competitive keywords and markets. The quality and quantity of inbound links from authoritative sites can dictate where your company will rank for such keywords and markets.
The general concept behind developing inward links is to have your url or branded anchor text on a related and authoritative website in order to receive the trustworthiness or credibility that is passed on via follow through links. Successful link building programs are characterized much more by quality, relevancy and diversity than quantity. Some of the benefits derived from a proper link building strategy include:
- Greater online credibility
- Higher visibility and relevancy
- More website traffic and popularity
- Increased conversions
It is important to note that Caffeine Clicks is an ethical SEO company who only develops “white hat links” and strictly adheres to Google Best Practices and Webmaster Guidelines. Additionally, all of our backlinks are created manually and naturally, we do not utilize or recommend any automatic link building strategies, link wheels, link buying, link baiting or link exchange programs.
Recently, with the advent of Google Penguin, these techniques have proven to be very costly because they are viewed as manipulative and violate the Webmasters Guidelines. Many companies involved in these schemes, including retailer J.C. Penney, have been punished by Google. These manually punitive actions by Google can result in much lower rankings or being blacklisted from the search results. Some of the Google approved link building strategies we incorporate include:
- Competitor Link Analysis and Discovery
- Manual Directory Submissions
- Social Bookmarking & Citations
- Press Release Distributions
- Article Submissions (content must have value)
Our affordable link building services can be quoted on a monthly or hourly basis depending on your company’s needs and budget. For more information on our link development services and associated prices please call us today at 786.368.3076.